Cape Coral, FL (February 20, 2007) – Unlimited Priorities, a company specializing in support for organizations within the information industry, has announced an agreement with Accessible Archives Inc. to provide sales, marketing and technical support services.
While Accessible Archives is a respected distributor of archival materials via online databases, it needed to refine its current business practices and marketing strategies to continue its growth. Unlimited Priorities will assist in product development, sales and marketing, market research, rights and permissions, product distribution, technical requirements and general business practices, specifically:
- Analyzing the website to suggest changes, review technology alternatives and upgrades
- Reviewing vendor relationships and internal production practices
- Initiating the branding process to develop a company identity, including a new corporate logo, updated stationery and business cards, and brochure and advertising materials
- Generating press releases to increase national exposure
- Gathering information germane to product enhancements and improvements from key customers and prospects
- Interfacing with aggregators to determine additional distribution opportunities
Tom Nagy, Accessible Archives‘ COO, explained: “In order to extend our presence in the marketplace we needed to enhance our image while revamping our internal operations. Frankly, we did not have the personnel necessary to handle this process. Unlimited Priorities was selected because they offered support across all areas, and because of their experience in the publishing and academic sectors.”
Iris L. Hanney, founder and president of Unlimited Priorities, responded: “It’s always a privilege to work with a company that maintains a high level of integrity in both its products and client relationships. In applying our knowledge and experience to their requirements, we envision Accessible Archives becoming a major force in the compilation and distribution of essential research materials in early Americana.”
About Accessible Archives Inc.
Founded in 1990, Accessible Archives utilizes computer technology to provide vast quantities of archived historical information previously available only in microformat. Diverse primary source materials reflecting broad views across American history and culture have been assembled into comprehensive databases. Developed by dedicated instructors and students of Americana, these databases allow access to the rich store of materials from leading books and periodicals then current. Accessible Archives will continue to add titles covering important topics and time periods to assist scholars and students at all academic levels.
About Unlimited Priorities
Unlimited Priorities is attuned to the management requirements of companies in the information industry. We provide executive level support services by utilizing a highly skilled group of professionals with abundant experience in sales, marketing, finance, operations, production, IT and training. Unlimited Priorities believes that sales and marketing effectiveness combined with operational excellence are the keys to successful market penetration and growth. By coordinating our talents with your team’s knowledge and experience, we can help you build your business and attain your goals in an efficient and cost effective manner.