Advising the American Congregational Association

Unlimited Priorities to Advise American Congregational Association
on Strategic Partnerships Regarding Content

Cape Coral, FL, July 24, 2013Unlimited Priorities (UPriorities), a firm specializing in support for organizations within the information industry, has been retained by the American Congregational Association (ACA), a non-profit organization.

The Congregational Library and Archives, administered by ACA, houses a rare book section containing an unusually rich representation of seventeenth-century works. It also retains 1,500 different serials and periodicals, newspapers from moral reform and missionary societies, the abolitionist press, women’s writings, African American studies, and many other general historical and religious platforms.

ACA’s goal in developing the digitization distribution and subsequent revenue stream allows them to fulfill a primary purpose of their mission which is the preservation of critical church records.

UPriorities will support the Library in achieving its goals. Specifically, UPriorities will identify potential partners, assess the existing collections, review the competitive landscape, and collaborate with the library and its partners on negotiating mutually advantageous terms and conditions for licensing, digitization and distribution.

Peggy Bendroth, Executive Director of the Congregational Library, said: “We are pleased to be working with Unlimited Priorities. They clearly understand our mission as a not-for-profit library, and have presented us with a plan that will both honor our organizational commitments and bring us closer to achieving them.”

Iris Hanney observed: “Unlimited Priorities has negotiated licenses and digitization with every key player in the information industry. Complementing Unlimited Priorities’ skills with ACA’s rich content will bring these invaluable reference materials to scholars and genealogists worldwide.”

About American Congregational Association

The American Congregational Association administers The Congregational Library and Archives formed in 1853 as part of an effort to preserve and disseminate the history of the Congregational tradition. Begun with the gift of 56 books from its supporters’ personal collections the library has continued to grow through similar gifts and aggressive acquisition of sixteenth and seventeenth-century Puritan literature. Offering an extensive array of contemporary and classic religious materials, the 225,000 item collection includes a wide variety of resources on American religion, New England local and town histories, and three hundred years of records documenting the history of American Congregationalism.

About Unlimited Priorities LLC®

Unlimited Priorities is attuned to the management requirements of organizations in the information industry, both commercial and not-for-profit. We provide executive-level support services by utilizing a highly skilled group of professionals with abundant experience. Our practice specialties include Sales and Marketing, Business Development, Financial Services, Operations Management, Production, Information Technology, Social Media, and Content Development and Licensing. Our Archival Initiatives Division offers advice to libraries, historical societies, and industry associations in selecting, distributing, and monetizing their valuable archival content.

Media Contact:

Iris L. Hanney, President
Unlimited Priorities LLC

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