E-Content Prices are Falling

IPadThe DCL Blog examines Joe Wikert’s follow up to his Book Business Magazine piece with news for organizations and ways to take advantage of future trends.

The price of e-content is falling, and will continue to fall, as we talked about in last week’s post. According to Joe Wikert, director of strategy and business development at Olive Software, there are a few factors contributing to the falling price of e-content, such as consumers moving to multi-function tablets to do much more than read eBooks, which drove down the popularity of e-readers. Consumers have less incentive to pay for content when so much information is available for free on the internet. Many publishers are also modifying their approach to a “digital-first, print never” mentality.

Learn more at DCL/Blog: The Advantage of Falling E-Content Prices.

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